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[5] [6] [7] [8] [9] [10] [11] [12] Hollywood celebrities such as Barbara Stanwyck, Rosalind Russell and Fredric March starred in various print advertisement to promote the brand by claiming that L&M filters were "Just what the doctor ordered!"

Though 20 is standard, many manufacturers create different pack sizes for marketing, affordability, or regulatory reasons: 10-Cigarette Packs Popular in lower-income markets Often banned to reduce underage smoking Easy to carry but criticized for affordability to teens 25-Cigarette Packs Found in countries like Canada and Australia Marketed for value-conscious smokers 30-Cigarette Packs Less common but occasionally used for promotions or brand differentiation Slim Packs and Capsule Cigarettes May contain fewer cigarettes (e.g., 10 or 12) in a slimmer, stylish box Aimed at niche markets, especially young adults and women The Visions Packaging specializes in customizing all types of cigarette box sizes whether its for 10, 20, or 30 sticks

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